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https://bit.ly/2MsYLJR Confidential secret sale page. In the cases of DoubleClick for Publishers (DFP), DoubleClick Ad Exchange (AdX), AdMob, and AdSense, GDPR. It sets out your responsibilities for making disclosures to, and obtaining consents from, end users of your sites and apps in the EEA. The policy is incorporated into the contracts for most Google ads and measurement products globally. the new data protection law coming into force on May 25, 2018. The GDPR affects European and non-European businesses using online advertising and measurement solutions when their sites and apps are accessed by users in the European Economic Area Today we are sharing more about our preparations for the GDPR, including our By May 25, 2018 we will also introduce new terms for AdSense and AdMob for customers who have online terms. If you use Google Analytics (GA), Attribution, Optimize, Tag Manager or Data Studio, whether the free or paid versions, Google operates as a processor of personal data that is handled in the service. Data processing terms for these products are already available for your acceptance (Admin → Account Settings pages). If you are an EEA client of Google Analytics, data processing will be included in your terms shortly. GA customers based outside the EEA and all GA 360 customers may accept the terms from within GA. To comply, and support your compliance with GDPR, we are: Launching a solution to support publishers that want to show only non-personalized ads. Launching new controls for DFP/AdX programmatic transactions, AdSense for Content, AdSense for Games, and AdMob to allow you to control which third parties measure and serve ads for EEA users on your sites and apps. We'll send you more information about these tools in the coming weeks. Taking steps to limit the processing of personal information for children under the GDPR Age of Consent in individual member states. Launching new controls for Google Analytics customers to manage the retention and deletion of their data. Exploring consent solutions for publishers, including working with industry groups like IAB Europe. If your agreement with Google incorporates this policy, or you otherwise use a Google product that incorporates this policy, you must ensure that certain disclosures are given to, and consents obtained from, end users in the European Economic Area. If you fail to comply with this policy, we may limit or suspend your use of the Google product and/or terminate your agreement. If personal data of end users of a third party property is shared with Google due to your use of, or integration with, a Google product, then you must use commercially reasonable efforts to ensure the operator of the third party property complies with the above duties. A third party property is a site, app or other property that is not under your, your affiliate\'s or your client\'s control and whose operator is not already using a Google product that incorporates this policy. For Google products used on any site, app or other property that is under your control, or that of your affiliate or your client, the following duties apply for end users in the European Economic Area. Important updates about the General Data Protection Regulation (GDPR) google new update